Amazon removes its 20 percent preoder discount on games

Amazon is continuously updating Prime memberships with new features and bonus offers, and there have been a few nice ones which are great for gamers, like Twitch Prime which offers free PC games to members every month. Amazon acquired Twitch in 2014.

Twitch, however, called the wider presence of adverts "an important source of support for creators who make Twitch possible". This change will strengthen and expand that advertising opportunity for creators so they can get more support from their viewers for doing what they love.

Launched in 2016, Twitch Prime was created to drive more subscribers to Amazon's Prime program ($99 per year), whose benefits include free shipping on millions of products and access to Prime Video. The main reason people often made sure to continue paying, however, was the ability to view content without advertisements which has now been relegated to the higher priced Twitch Turbo tier. Monthly or annual subscribers will only start seeing ads come in after their next renewal date, so renewing before September 14 will net you either a month or year of ad-free streaming - even if it only postpones the inevitable.

Twitch users can maintain across-the-board ad-free viewing by subscribing to Twitch Turbo, the service that Twitch Prime appeared set to muscle out when it debuted in 2016. Previously, Twitch Prime members were able to enjoy an ad-free experience on any device, watching any channel. But there's one perk that's about to get the ax: ad-free viewing.

New Twitch Prime members will lose the benefit of ad-free viewing from September 14th, while those already continuing the £7.99 per month subscription will lose the perk on 15th October.

Finally, there's one other way to get ad-free viewing, but this one is only valid for a single channel. Instead, beginning April 28, "Prime members will now get a $10 [$AU14] Amazon promotional credit when pre-ordering select games" that can be used on "almost anything" Amazon sells.

Beginning September 14, you'll start to see ads nearly everywhere on the site.

  • Marlene Weaver