Fortnite on Android Will Not Be Releasing Through Google Play
- Author: Fernando Stephens Aug 04, 2018,
Aug 04, 2018, 2:13
"Epic's goal is to bring its games directly to customers".
The fact that Epic is so focused on high-end Android devices is perhaps why Fortnite Android is rumored to be exclusive to the Samsung Galaxy Note 9 at launch. Epic Games has made a decision to not distribute the game through the Google Play Store for financial reasons. This cut includes any in-app purchases, which is primarily how Fortnite makes money.
Fortnite is one of the most popular games around right now, so regardless of its release strategy, it will find an audience. ut it will be interesting to see how the game performs outside of the Play Store - and whether or not this is a sign of things to come.
Most Android devices have a setting that disallow them downloading and loading apps outside the Google Play app store. On smartphones, however, Blizzard distributes its card game Hearthstone through the Google Play and Apple stores just like any other app. There's still no set date for when the game will launch on Android. First, Epic wants to have a "direct relationship" with its customers, claiming the "Internet and the digital revolution" has made that process easier than ever.
The company's CEO says that Google's 30 percent share in IAP revenues is a lot considering it only uses the store for distributing its game and handling the payment distribution. Epic Games does not want to lose 30% of their Android revenue to Google, which is what'll happen if they choose to use Google Play as their distribution method.
"The 30 percent store tax is a high cost in a world where game developers' 70 percent must cover all the cost of developing, operating, and supporting their games", Sweeney said. That's not the case on Android, though, which lets you install apps from unknown sources fairly easily. Considering the iOS version of Fornite made over Dollars $15 million since its release 3 weeks ago, there's a lot of cash to be made. Google takes 30% of all Play Store revenue for themselves.
When Fortnite for Android finally arrives, you won't be getting it from the Play Store.
"In our view, this is the way all computer and smartphone platforms should provide security, rather than entrusting one monopoly app store as the arbiter of what software users are allowed to obtain".
With people playing the game so regularly due to it being free and time-limited, soon enough players are driven to pay to select their appearance and to carry out different challenges.